Sequence partnered with Zenergy Cycling just after they opened their second spin studio in Pittsburgh PA.
In a little over a year, Zenergy had plans to go from three to ten studios located in secondary markets throughout the United States.

Our team was tasked with building an online marketing funnel from scratch. This involved developing a highly engaged social community, email marketing system, and establishing the branding for all studios moving forward.

Social Media

We worked with Zenergy to create an online community that was as engaged and passionate online as they are in the studio. By creating community playlists, podcasts, rider stories, and Instagram Stickers, Zenergy increased overall engagement and bookings through social by 60%.

Social Media

Our team worked with Zenergy to create an online community that was as engaged and passionate online as they were in the studio. By creating community playlists, podcasts, rider stories, and Instagram Stickers, Zenergy increased overall engagement and bookings through social by 60%.

Branding a New Industry Leader

With the success of its newest studio and a dramatic increase in rider capacity, Zenergy was able to plan out future expansion. With this came the need for an overall brand and studio update.

Success In the Numbers

96%

Average Capacity Reached per Class

40%

Increase in Revenue

86%

Increase in Web Traffic

7

New Studios Opening in 2019/2020

100k+

In New Revenue from CRM Within 6 Months of Launch

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